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The FDA advised consumers not to buy or serve Once Upon a Farm Tractor Wheels Organic Toddler Soft-Baked Bars after receiving reports of toddlers suffering complete airway obstruction. The agency says the bars may form a dry, sticky mass when chewed and urges consumers to throw the product away; retailers should not sell it.
The U.S. Food and Drug Administration on October 30 advised consumers not to buy or serve Once Upon a Farm Tractor Wheels Organic Toddler Soft-Baked Bars after receiving reports that toddlers suffered complete airway obstruction after eating them. The agency says the reports describe children ages 1.5 to 2.5 years becoming unable to breathe and warns that the chewed product may form a dry, sticky mass that is difficult to dislodge.
The FDA said it has received several reports of choking incidents involving toddlers who ate the bars. According to the agency, the product reportedly becomes a dry, sticky mass when chewed, and standard choking interventions, including back blows and the Heimlich maneuver, may not dislodge it. The FDA did not provide a total number of incidents, identify the children involved, or say how many reports it considers confirmed.
Some reported incidents required emergency response intervention and hospital observation, the FDA said. It described the potential hazard as potentially fatal. The advisory does not state that a death occurred, and it does not characterize the reports as a confirmed finding that every bar or package presents the same risk.
The agency says the product is sold nationwide online and in stores, including at Costco, Target and Walmart. It may also be available through Amazon and other third-party vendors. The FDA’s instructions are direct: consumers should not buy or serve the bars and should throw away any product they have; retailers should not sell it.
A Reported Choking Risk for Toddlers
The advisory concerns a food marketed as an organic toddler soft-baked bar, a product category caregivers may select for young children. The reported incidents involve complete airway obstruction, rather than a minor or easily resolved choking event. That makes the FDA’s recommendation relevant to parents, caregivers, retailers and anyone who may have the bars at home or in a childcare setting.
The FDA’s warning also points to a reported feature that could complicate a response: the chewed bar may form a sticky mass that standard interventions may not dislodge. The agency does not say what caused the reported incidents or provide detailed product-specific instructions for assessing a package. Its immediate guidance is to avoid serving the product, discard it and seek emergency help if someone is choking and first-aid measures have failed.
Because the bars may be sold through multiple national retailers and online marketplaces, consumers may encounter them through more than one channel. The warning therefore applies beyond purchases made at any single named store. Retailers are also expressly told not to sell the product.
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Where the Bars May Be Sold
The FDA identifies the item in its communication as Once Upon a Farm Tractor Wheels, Organic Toddler Soft-Baked Bars. It says the product is sold nationwide both online and in physical stores, naming Costco, Target and Walmart. The advisory adds that it may be available elsewhere, including on Amazon and through other third-party sellers.
The FDA’s communication is a safety advisory dated October 30, 2026. It tells consumers to discard the bars and retailers not to sell them, and says the agency will update the advisory as more information becomes available. The supplied notice does not give a lot code, package size, best-by date, manufacturing date, or a link to a company recall announcement. It also does not describe a recall or specify how consumers can obtain a refund.
The agency directs people experiencing symptoms to contact a health care provider to report them and receive care. For an active choking emergency, the notice says to call 9-1-1 if other first-aid measures to dislodge the obstruction have failed. These directions do not replace emergency services or individualized medical advice.
Incident Details Still Pending
The FDA’s notice does not specify how many children were affected beyond saying it received several reports, or when the incidents occurred. It does not provide details about the children’s outcomes, identify particular batches or package codes, or explain whether the reports were independently investigated. The agency says some incidents required emergency response and hospital observation but does not give further case information.
The notice also does not explain whether the company has issued a separate recall, whether retailers have removed the bars from shelves, or whether all packages are covered. It provides no product images or identifying date codes in the supplied material. Consumers should follow the FDA’s instruction not to buy or serve the named product rather than assume a package is safe based on information not included in the advisory.
The agency’s description of the bar forming a sticky mass is based on reported incidents. The FDA has not stated in this notice that it has established a specific cause, confirmed that every product has the same texture or risk, or determined how widespread the hazard may be. Those points remain unclear in the available communication.
Watch for FDA Advisory Updates
The FDA says it will update the advisory as more information becomes available. Consumers and retailers can check the agency’s safety communication for later details, including any additional product identification or guidance. The current notice already instructs retailers not to sell the bars and consumers not to buy or serve them.
Anyone who has the product should throw it away, according to the FDA. People with symptoms should contact a health care provider. If someone is choking and other first-aid measures have failed, the agency advises calling 9-1-1. The supplied notice does not announce a timetable for further findings or describe a specific investigation milestone.
Key Questions
Which product is covered by the FDA warning?
The advisory names Once Upon a Farm Tractor Wheels Organic Toddler Soft-Baked Bars. The notice supplied here does not list package sizes, lot numbers or date codes.
What should consumers do if they have the bars?
The FDA says consumers should not serve the product and should throw it away. The advisory does not provide refund instructions.
Why did the FDA issue the advisory?
The FDA says it received several reports of toddlers, ages 1.5 to 2.5 years, suffering complete airway obstruction after eating the bars. It says the chewed product reportedly may form a dry, sticky mass that standard choking interventions may fail to dislodge.
Where has the product been sold?
The FDA says the bars are sold nationwide online and in stores, naming Costco, Target and Walmart. It says they may also be sold through Amazon and other third-party vendors.
Has the FDA announced a recall or confirmed a death?
The supplied FDA notice does not announce a recall or report a death. It warns of a potentially fatal choking hazard and says some reported incidents required emergency response and hospital observation. Further details are not provided in the notice.
Source: fda.gov
