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New Zealand-founded Anew is expanding in the United States with water from an American spring source and bottle manufacturing it says began in October 2026. A laboratory report found no microplastics in one submitted sample within the test’s detection limits; that result does not establish that all bottles are free of microplastics or address nanoplastics.
New Zealand-founded water brand Anew is expanding in the United States with water from an American spring source, U.S. bottle manufacturing and distribution efforts targeting retail, hospitality, wellness and fitness businesses. The company is also using published laboratory reports as evidence for claims about selected water and packaging samples, including a test that found no microplastics in one submitted sample within the method’s detection limits.
Anew says its U.S. rollout pairs natural spring water from a protected underground artesian aquifer with reusable bottles it describes as plant-based. The company says the water is bottled without reverse osmosis or artificial remineralization. It also says U.S. bottle manufacturing began in October 2026; the source report does not specify the factory location or production volume.
The microplastics analysis was conducted by EMSL Analytical on a single sample. According to Anew, the water was bottled in New Zealand, shipped by sea to Los Angeles without climate control, trucked to Las Vegas and stored for 2.5 months before being sent to the laboratory. EMSL’s report, dated May 5, 2025, found no microplastics in that sample within the method’s detection limits. The report used microscopy and Fourier transform infrared spectroscopy and referenced ISO 24187:2023 and other analytical guidance.
Anew also publishes a water-testing report that found no detections among 14 PFAS compounds analyzed using EPA Method 537.1. A company-prepared summary of SGS testing says no BPA or BPS was detected in the bottle bodies tested. Those findings apply to the samples and compounds examined, not necessarily every product or substance. The company lists Bristol Farms, Lassens, HUME, Pop Up Grocer and The Shelf among its stockists, as well as select hotels and Pilates studios; products are also sold through its U.S. website.
Testing Shapes Anew’s U.S. Pitch
Anew’s expansion places packaging and testing claims at the center of its pitch to consumers and businesses in the wellness market. The company is presenting its bottle as a reusable alternative to conventional single-use packaging while making laboratory documents available to support selected claims. For shoppers and potential retail or hospitality partners, the reports offer specific information to review rather than relying solely on marketing language.
The results should be read within their stated limits. The microplastics finding concerns one sample and one method; “no microplastics detected” does not mean that every bottle is particle-free. It also does not establish whether nanoplastics were present, since the test described in the report does not address them. Similarly, the PFAS and packaging findings cover only the specified compounds and tested samples.
That distinction matters as public attention to particles in drinking water grows. Anew’s disclosures may help make its product claims more scrutinizable, but the available reports do not by themselves establish broad safety conclusions or show how the results apply across production batches.
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How The Test Was Conducted
Anew’s test was designed, the company says, to reflect conditions a bottle could encounter before reaching a customer. The reported route from New Zealand through Los Angeles to Las Vegas, followed by 2.5 months of storage, was intended to expose the submitted bottle to shipping and storage conditions rather than testing only water taken directly from a production line. Founder Jayden Klinac said the company wanted to test the bottle customers actually drink from.
The wider discussion around plastic particles includes research that uses different methods and measures. A 2024 study in Proceedings of the National Academy of Sciences reported an average of about 240,000 plastic particles per liter across samples from three bottled-water brands, with about 90% classified as nanoplastics. Those results are not directly comparable with Anew’s analysis: the study examined particles using a different analytical technique, and Anew’s reported test does not establish whether nanoplastics were present.
In April 2026, the U.S. Environmental Protection Agency included microplastics in its draft Sixth Contaminant Candidate List, which identifies contaminants for consideration in future drinking-water regulatory decisions. That inclusion does not set a federal drinking-water limit. It is regulatory context, not a federal determination about Anew’s products.
Limits Of The Published Results
The microplastics report covers one submitted sample. The available source material does not state whether Anew tested additional bottles, batches or U.S.-sourced water using the same method, or provide enough information to generalize the result to all products. The finding is bounded by the test’s detection limits and does not rule out particles too small or otherwise outside the method’s scope, including nanoplastics.
The PFAS report addresses 14 named compounds, while the BPA and BPS information is described in a company-prepared summary of SGS testing. The material does not identify every tested sample, provide complete underlying laboratory documentation for all claims, or establish results across future production. Anew’s description of its bottles as plant-based also does not, by itself, specify the materials’ full composition or end-of-life handling.
Details of the U.S. manufacturing operation—including its location, capacity and how production will scale—are not provided. It is also unclear how widely the products will be stocked beyond the retailers and venues named by the company.
Distribution And Testing Ahead
Anew says it is pursuing distribution through retail, hospitality, wellness and fitness channels, with products available at named stockists, select hotels and Pilates studios, and on its U.S. website. The next visible development for customers will be whether that list expands and how broadly the U.S.-sourced product becomes available. The company has not provided a timeline or sales targets in the source report.
Further detail about domestic production, including its location and output, would help clarify the scale of the rollout. Additional testing information could also show whether the published findings hold across more samples and production batches. No such schedule or commitment is specified in the report, so those details remain pending rather than announced.
Key Questions
What is Anew announcing in the United States?
Anew is expanding U.S. sales with American spring water, domestic bottle manufacturing and distribution plans spanning retail, hospitality, wellness and fitness. The company says U.S. bottle manufacturing began in October 2026.
What did the microplastics test find?
EMSL Analytical’s report, dated May 5, 2025, found no microplastics in one submitted sample within the method’s detection limits. The test result does not establish that all Anew water is free of microplastics.
Does the test rule out nanoplastics?
No. The reported analysis does not establish the absence of nanoplastics. A separate 2024 bottled-water study used a different analytical technique, so its findings are not directly comparable with Anew’s test.
What other testing has Anew published?
Anew reports no detections among 14 PFAS compounds analyzed using EPA Method 537.1. A company-prepared summary of SGS testing also reports no BPA or BPS detected in the bottle bodies tested. These results apply to the substances and samples examined.
Where can U.S. customers buy Anew?
The company names Bristol Farms, Lassens, HUME, Pop Up Grocer and The Shelf as stockists, alongside select hotels and Pilates studios. It also sells products through its U.S. website; broader availability has not been specified.
Source: athletechnews.com
